Sponsored Messages: Minimum Bids by Country
When setting a maximum bid for your FB Sponsored Message, Facebook will enforce minimums per country. If you set your maximum bid below the minimum your Sponsored Message will not deliver. See below for the list of minimums by country.
These minimums are subject to change, so we recommend that advertisers increase bids if you experience delivery issues. For updated list, see Facebook's Guidelines here: https://developers.facebook.com/docs/messenger-platform/discovery/sponsored-messages/country-bids#minimum_country_bid
Country Code | Bid Control: Minimum Bid |
AD | $4.00 |
AE | $8.00 |
AF | $1.00 |
AG | $2.50 |
AI | $3.00 |
AL | $2.00 |
AM | $2.50 |
AN | $4.00 |
AO | $1.00 |
AQ | $2.50 |
AR | $4.00 |
AS | $2.50 |
AT | $15.00 |
AU | $25.00 |
AW | $5.00 |
AZ | $4.00 |
BA | $1.50 |
BB | $5.00 |
BD | $1.50 |
BE | $15.00 |
BF | $2.00 |
BG | $4.00 |
BH | $4.00 |
BI | $1.00 |
BJ | $2.00 |
BM | $10.00 |
BN | $4.00 |
BO | $2.00 |
BQ | $5.00 |
BR | $4.00 |
BS | $5.00 |
BT | $1.00 |
BW | $1.50 |
BY | $8.00 |
BZ | $2.00 |
CA | $20.00 |
CD | $2.00 |
CF | $1.50 |
CG | $1.50 |
CH | $25.00 |
CI | $2.00 |
CK | $3.00 |
CL | $3.00 |
CM | $1.50 |
CN | $6.00 |
CO | $2.50 |
CR | $5.00 |
CV | $1.00 |
CW | $6.00 |
CX | $1.00 |
CY | $5.00 |
CZ | $10.00 |
DE | $20.00 |
DJ | $1.00 |
DK | $20.00 |
DM | $2.00 |
DO | $2.50 |
DZ | $1.00 |
EC | $2.50 |
EE | $10.00 |
EG | $2.00 |
EH | $1.00 |
ER | $1.00 |
ES | $10.00 |
ET | $1.00 |
FI | $20.00 |
FJ | $2.00 |
FK | $4.00 |
FM | $1.50 |
FO | $8.00 |
FR | $15.00 |
GA | $2.50 |
GB | $20.00 |
GD | $2.00 |
GE | $2.50 |
GF | $4.00 |
GH | $2.50 |
GI | $8.00 |
GL | $4.00 |
GM | $1.00 |
GN | $1.00 |
GP | $6.00 |
GQ | $1.00 |
GR | $5.00 |
GT | $3.00 |
GU | $5.00 |
GW | $1.00 |
GY | $2.50 |
HK | $20.00 |
HN | $2.50 |
HR | $4.00 |
HT | $1.50 |
HU | $5.00 |
ID | $2.00 |
IE | $10.00 |
IL | $15.00 |
IM | $8.00 |
IN | $4.00 |
IQ | $1.50 |
IS | $15.00 |
IT | $10.00 |
JE | $8.00 |
JM | $3.00 |
JO | $3.00 |
JP | $30.00 |
KE | $3.00 |
KG | $4.00 |
KH | $2.00 |
KI | $2.50 |
KM | $1.00 |
KN | $2.00 |
KP | $1.00 |
KR | $15.00 |
KW | $4.00 |
KY | $8.00 |
KZ | $8.00 |
LA | $2.00 |
LB | $5.00 |
LC | $2.50 |
LI | $8.00 |
LK | $2.00 |
LR | $1.50 |
LS | $1.50 |
LT | $5.00 |
LU | $8.00 |
LV | $6.00 |
LY | $1.00 |
MA | $1.50 |
MC | $8.00 |
MD | $4.00 |
ME | $2.50 |
MF | $30.00 |
MG | $1.00 |
MH | $1.50 |
MK | $1.50 |
ML | $1.50 |
MM | $1.50 |
MN | $1.50 |
MO | $15.00 |
MP | $3.00 |
MQ | $8.00 |
MR | $1.00 |
MS | $1.50 |
MT | $8.00 |
MU | $2.50 |
MV | $2.50 |
MW | $1.50 |
MX | $3.00 |
MY | $6.00 |
MZ | $1.50 |
NA | $3.00 |
NC | $8.00 |
NE | $1.00 |
NF | $15.00 |
NG | $3.00 |
NI | $2.00 |
NL | $20.00 |
NO | $30.00 |
NP | $1.00 |
NR | $1.00 |
NU | $1.00 |
NZ | $20.00 |
OM | $4.00 |
PA | $6.00 |
PE | $4.00 |
PF | $5.00 |
PG | $2.00 |
PH | $2.50 |
PK | $2.00 |
PL | $6.00 |
PM | $1.50 |
PR | $6.00 |
PS | $2.50 |
PT | $5.00 |
PW | $4.00 |
PY | $2.00 |
QA | $4.00 |
RE | $5.00 |
RO | $4.00 |
RS | $2.50 |
RU | $20.00 |
RW | $1.50 |
SA | $4.00 |
SB | $1.50 |
SC | $2.50 |
SE | $20.00 |
SG | $20.00 |
SH | $1.00 |
SI | $6.00 |
SJ | $3.00 |
SK | $8.00 |
SL | $1.50 |
SM | $4.00 |
SN | $1.50 |
SO | $1.00 |
SR | $2.00 |
SS | $1.50 |
ST | $1.00 |
SV | $2.00 |
SX | $4.00 |
SZ | $1.50 |
TC | $3.00 |
TD | $1.50 |
TG | $1.50 |
TH | $4.00 |
TJ | $5.00 |
TL | $1.00 |
TM | $2.00 |
TN | $1.00 |
TO | $2.00 |
TR | $3.00 |
TT | $5.00 |
TV | $3.00 |
TW | $15.00 |
TZ | $1.50 |
UA | $8.00 |
UG | $2.00 |
US | $25.00 |
UY | $3.00 |
UZ | $3.00 |
VC | $2.00 |
VE | $1.00 |
VG | $6.00 |
VI | $8.00 |
VN | $5.00 |
VU | $3.00 |
WF | $2.00 |
WS | $2.00 |
XK | $2.00 |
YE | $1.50 |
YT | $3.00 |
ZA | $8.00 |
ZM | $2.50 |
ZW | $4.00 |
