Reveal website visitor identities for powerful marketing campaigns
Convert anonymous shoppers into actionable audiences for your email, ads, and direct mail campaigns.
Enter your website to see visitors missing from your remarketing:
No credit card required.
Powering Fast-Growing Ecommerce Brands
Customers.ai delivers us high-quality retargeting audiences that consistently engage and convert into orders. The visitor data from Customers.ai outperformed competitors with higher email deliverability and more advanced ads integrations that fit perfectly into our existing workflows.
Ariel Coro
Founder, Tropical Fruit Box
Partnering with Customers.ai as been a game-changer for us. Using their Super CAPI and Restore solutions, we achieved a 2x increase in sales, a 50% reduction in Facebook CPA, and a 52% improvement in Event Match Quality Score within just one week.
Meta CAPI events recovered
Revealed visitor purchases
Jim Douglas
Founder, Huckle Bee Farms
X-Ray Pixel for Meta Ads retargeting has helped us reach more people, increasing our audience and ROAS and seeing our community grow in ways we hoped. It’s been awesome to see our efforts in connecting travelers with unforgettable spots across the U.S. get a major boost from Customers.ai tools. Definitely a partnership that’s making a difference for us.
Meta Ads audience restored
Average return on investment
Trevin Wilson
Product Manager, Growth, Harvest Hosts
Re-engage and convert across marketing channels
Meta & Google Ads
- Populate remarketing ad audiences
- 2x high-intent audience reach
- Send event data to Meta to get 3x better ROAS and CPA
- Reduce wasted ad spend
- Increase email revenue
- Send targeted flows to high-intent anonymous visitors
- Restore flows to returning customers who are otherwise unreachable due to expired cookies
Direct Mail
- Identify visitors' home addresses
- Send personalized postcards
- Boost sales and LTV with high-impact, targeted direct mail
Great marketing starts with knowing your customer.
But even if you’ve got your ideal customer in mind, the question is: “What’s the best way to reach them?”
Targeted outbound marketing is the most direct and cost-effective way to get your message in front of your perfect customers.
Customers.ai is my go-to system for targeted outbound marketing because you can:
- Find buyers who match your ideal customer profile using demographic and interest-based audience search
- Accelerate email list growth with prospects who most likely to purchase your products and services
- Quickly launch fully automated outreach email and text message cadences that drive conversions
The sales automation platform is an all-in-one solution for data and tools that generate engagement and convert leads into qualified sales meetings and deals.
Integrate directly with
2023 INC 5000 Fastest Growing Company in America & ICONIQ Capital + G2 Essential Tech Stack
- Ease of use and implementation
- Strong integration with supporting products
- Immediate or near immediate ROI
- Strong support team
- Continual product enhancements
Visitor Identification Enriched with B2B & B2C Prospecting Data for Marketing & Sales Automation
Tap into the power of unique prospecting data to enhance performance at all stages of your customers’ journey.
Grow your email list
Reveal website visitor data and analytics to grow your email list with engaged shoppers browsing your products and services.
Find your ideal customer directly
Access 250+ million U.S. consumers with demographic, interest and behavior data to target your perfect audience.
Enrich leads with consumer data
Enhance website visitors and lead lists with 10,000+ data points to create actionable profiles for segmentation and outreach.
Supercharge Your Paid Media Spend and Reduce Cost Per Result
Generate more leads with your existing search and social ad budget and expand website visitor remarketing audience reach.
Restore retargeting audiences
Feed website visitor data into remarketing audiences to extend reach to pre iOS 14 and iOS 17 levels — like before on the cookie apocalypse.
Increase lead capture rate
Convert 5-10X more clicks into email contacts with website visitor identification and more complete ad visitor analytics.
Decrease cost per lead
Reduce acquisition costs by increasing lead volume from your existing ad spend and automating intent-based lead nurture.
Enhance ad visitor analytics
Leverage AI to reveal who’s visiting your site, what they view, where they came from, how likely they are to buy, and power multi-touch re-engagement.
Calculate your top-of-funnel growth with Customers.ai lead gen tools
How Does Customers.ai Find Your Perfect Customers?
Understand who is visiting your website by first and last name, personal and work email, mobile number, page viewed and more with Website Visitor ID X-Ray Pixel.
Customers.ai syncs prospecting and lead data into thousands of the most popular CRMs, email platforms, sales and marketing tech.
Top Marketers Reach for Customers.ai Sales Outreach Automation & Prospecting Data Platform
I love inbound marketing but it’s getting harder and more competitive. If I was starting a growing business today, I would be looking to get the most out of my inbound marketing by following up on every website and social interaction.
Of course, sometimes it’s easier to reach out to a prospect directly, but you need clever data sources. For a balanced marketing mix, Customers.ai is a solution that does it all.
I’ve seen first-hand the power of customers.ai automation and consider it a must for small businesses, marketers and advertisers. I have worked with companies of all sizes to implement the automations in customers.ai, improving sales productivity and marketing performance.
But here’s the real secret.
Customers.ai sales outreach automation templates and data solutions make it so easy.
Everyone lives on their mobile devices today, and expect businesses to be available any time. But very few companies have embraced sales outreach automation that reaches from web to email to increase efficiency of customer acquisition, until now. Customers.ai's automation tools 10X the ROI of your SEO and content marketing investment by getting the email contacts of your web visitors automatically.
Digital marketers who are always looking for a competitive edge and get excited by technology that helps business scale are going to want to get started with Customers.ai's AI sales outreach automation immediately.
Growth marketing is all about doing the high-leverage, scalable tactics and technologies. If you’re not doing automated funnels with intent-based data sources, you’re not keeping up.
FAQs On Visitor Identification and Remarketing
What is Visitor Identification?
Visitor identification is the process of recognizing to a website. This technology enables businesses to understand who their visitors are. The purpose is to gather insights into visitor demographics, interests, and online activities. This process is essential for personalized marketing, improving user experience, and increasing the effectiveness of online campaigns.
What is Remarketing?
Remarketing is a targeted marketing strategy that involves reaching out to users who have previously interacted with your website or mobile app. It uses the data collected from these interactions to display relevant ads or content to these visitors as they browse other parts of the internet or use other apps. The goal of remarketing is to re-engage past visitors, reminding them of their interest in your products or services and encouraging them to return to your site to complete a purchase or take another desired action.
Which industries use Visitor Identification and Remarketing?
Visitor identification and remarketing are flexible tools and nearly every industry could benefit from implementing them! Industries where businesses are seeing great returns include:
- Ecommerce
- Travel & Tourism
- Real Estate
- Insurance
- Non-Profit
- Restaurants
- Hiring & Employment Services
- Education
- Finance
- Health
- Professional
- Services
- Legal
- Retail
- Automotive
- Home Services
- Events & Entertainment
How does a business maximize their ROI using Visitor Identification and Remarketing?
Maximizing ROI with visitor identification and remarketing involves a strategic approach:
Segmentation: Use visitor identification data to segment your audience based on behavior, interests, or demographics. Tailored campaigns for each segment often yield higher engagement.
Personalized Content: Create personalized content and offers based on the visitor’s previous interactions with your site. Personalization increases the likelihood of conversion.
Timely Remarketing: Time your remarketing campaigns effectively. For example, targeting visitors with abandoned carts shortly after they leave your site can prompt them to complete their purchase.
Testing and Optimization: Continuously test different aspects of your campaigns (like ad copy, images, and targeting criteria) and use the insights to optimize future efforts.
Privacy Compliance: Ensure your strategies comply with data privacy laws to build trust with your audience and avoid legal issues.
By effectively combining these strategies, businesses can significantly enhance engagement, increase conversions, and achieve a higher return on investment.
Why is Visitor Identification so important?
Enhanced Personalization: It allows businesses to provide a personalized experience to each visitor, which can significantly improve user satisfaction and engagement.
Better User Understanding: Understanding who visits your site enables more effective targeting and communication strategies.
Data-Driven Decisions: The insights gained from visitor data inform more accurate and strategic business decisions, from marketing to product development.
Increased Conversion Rates: Personalized content and targeted marketing strategies, based on visitor identification, often lead to higher conversion rates.
Why is Remarketing so important?
Remarketing is a powerful tool because:
Increased Conversion Rates: It targets users who have already shown interest in your products or services, which generally leads to higher conversion rates compared to standard advertising.
Brand Recall: Remarketing keeps your brand at the forefront of past visitors’ minds, increasing the likelihood they’ll choose you over competitors.
Customized Messaging: You can tailor your messaging based on the specific actions users took on your site, making your marketing efforts more relevant and effective.
Cost-Effectiveness: Remarketing can be more cost-effective than acquiring new customers, as you’re targeting users who are already familiar with your brand.
Improved ROI: By focusing on individuals who are more likely to convert, remarketing can significantly improve your overall return on investment.