The holidays are coming, and if you’re looking to make this Black Friday and Cyber Monday your most successful ever,
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Hey DTC marketers! We’ve got some news that’s going to make your life a whole lot easier and a lot
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We’ve talked a lot about Facebook and Meta ads over the past few months here at Customers.ai. From performance issues
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Editor’s note: This article was updated on May 20, 2024, to reflect the updated timeline from Gmail and Yahoo Mail
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We all know personalization and segmentation are key components of ecommerce success. In fact, 80% of companies that use segmentation
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About a month ago I wrote a post titled “Can AI Help Overcome the Loss of Third-Party Cookies? Google Thinks
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If you’re running Meta Ads, you are well aware of the problems currently facing advertisers. Let’s take a look at
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Over the last several years, marketers have struggled to overcome a rapid rollback in the tools that revealed key visitor
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If we’ve learned anything in Q1, it’s that 2024 isn’t messing around. Between the phase-out of third-party cookies to the
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The biggest challenge in Shopify Marketing has tripped up marketers for decades. You have to have the right product and
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Last week, our Founder & CEO Larry Kim sat down with Sendlane Founder & CIO Jimmy Kim to discuss all
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Can you believe it’s almost the end of Q1? We most certainly cannot. The past few months have been an
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If there’s one thing we know for sure, it’s that the only constant in life is change. That’s especially true
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There has been a lot of talk about Facebook ad performance lately. Between the decline of cookies and their penchant
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2024 has emerged as a year of unparalleled challenges and opportunities. Businesses are grappling with how to stay ahead in
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Having been in the SEO space for quite some time, I can tell you the hardest part about SEO isn’t
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As we rapidly wave goodbye to third-party cookies and attribution data, marketing and advertising agencies find themselves in a rush
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In June of 2021, Google announced they would sunset cookies come 2023. Sure they delayed it a few times but
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The last few years have certainly kept us on our toes. The gradual demise of the Facebook ad pixel, compounded
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In the fast-paced world of digital marketing, businesses are constantly seeking innovative solutions to not only attract leads but to
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It’s no secret that privacy updates are upending the advertising landscape. Cookie deprecation alone could cost publishers $10 billion and
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I’ll start with an obvious observation: a customer’s first interaction with your company is never “making a purchase.” Though it’d
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On February 22, the Ad Universe Summit took the digital marketing world by storm, packing a punch with its 5-hour
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With all the changes happening in the world of Facebook advertising, staying ahead requires more than just a basic understanding
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In today’s digital age, inbound marketing is not just an option – it’s a necessity for survival. With the overwhelming
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Digital marketing’s getting trickier by the day, isn’t it? Between all the new privacy laws, the end of those handy
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Did you know you can get a free email deliverability audit from Customers.ai? Start your free trial and get an
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In the ever-evolving landscape of digital marketing, the ability to target and retarget audiences with precision is not just an
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It’s the year of the cookie and while we’ve had plenty of time to prepare for what we are calling
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Identity resolution has long been key to understanding the customer journey, traditionally enabling enterprise businesses to consolidate the many, many
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Jumping into the ad scene is like entering a party where everyone’s talking at once. You’ve gotta know who to
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Top of the funnel often gets a bad rap. After all, people want sales. They want money. The thing is,
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If you’re in the B2B space, you know just how valuable LinkedIn advertising can be. It’s been ahead of the
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2024 has already been a big year of change for ecommerce marketers. Major email providers like Google and Yahoo! have
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The success of email marketing hinges on a fundamental metric: email deliverability. Studies reveal that nearly 20% of emails never
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Unless you’ve been living under a rock, you know the new Google bulk sender guidelines roll out on February 1st.
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B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And
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If you’re reading this, you probably know about our Website Visitor ID X-Ray pixel. And that’s because we’re proud of
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Back in October, Google released new email guidelines. Set to be released in a few weeks (February 2024), the guidelines,
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Here at Customers.ai, we like to say our platform helps you remarket like it’s 2019 again. The glory days of
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Running Facebook ads without the right tools? It’s like trying to cook a gourmet meal with a spoon and fork.
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Last month we officially launched our Semrush integration and we are happy to say we’re already seeing some exciting results!
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Welcome to 2024, a year that’s already shaping up to be a landmark in the world of marketing. As seasoned
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When it comes to advertising, there is no rest for the weary. Platforms are constantly changing, privacy updates are wreaking
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The life of a B2B marketer is never dull, especially when it comes to outbound lead generation. This year alone
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New year, new ad problems. #amiright As we dive into 2024, it’s no secret that the advertising landscape is evolving
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If you are in the marketing or sales space, you’ve heard the term ABM (Account-Based Marketing). In fact, you’ve probably
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For most of us, heading into a new year means taking a look back. While somewhat counterintuitive, looking back often
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For those thinking about ditching the 9 to 5 routine and taking the affiliate route, you’ll want to make sure
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Generate more leads and meetings for your sales team with automated inbound lead capture, qualification, tracking and outreach across the most popular messaging channels.
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