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Running Facebook ads without the right tools? It’s like trying to cook a gourmet meal with a spoon and fork.

Last month we officially launched our Semrush integration and we are happy to say we’re already seeing some exciting results!

Welcome to 2024, a year that’s already shaping up to be a landmark in the world of marketing.  As seasoned

When it comes to advertising, there is no rest for the weary. Platforms are constantly changing, privacy updates are wreaking

The life of a B2B marketer is never dull, especially when it comes to outbound lead generation.  This year alone

New year, new ad problems. #amiright As we dive into 2024, it’s no secret that the advertising landscape is evolving

If you are in the marketing or sales space, you’ve heard the term ABM (Account-Based Marketing). In fact, you’ve probably

For most of us, heading into a new year means taking a look back. While somewhat counterintuitive, looking back often

For those thinking about ditching the 9 to 5 routine and taking the affiliate route, you’ll want to make sure

Loyalty. It’s something all brands dream of. It’s the goal and it’s often the key to success.  Don’t believe me?

According to the IBM Global AI Adoption Index, around 35% of businesses are already diving headfirst into the world of

As we head into the new year, marketers are racing to the finish line and getting their plans set for

For years, marketing and sales teams relied on IP data for everything from lead generation to ad targeting to analytics

A few weeks ago, Google rolled out its new AI spam filter for Gmail.  The filter, known as RETVec, stands

Online spending has skyrocketed and with online retail revenue predicted to hit $1.1 trillion this year and $1.5 trillion by

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