As much as Upworthy and Buzzfeed get grief over their titles, you can’t argue that their ‘curiosity gap’ titles work.
I Thought It Was a Travesty, But Then I Saw This Illustration.
I’m kidding. Seriously though, those types of headlines are incredibly effective, but they’re not the be all that ends all. In fact, they work really well in social stories, but will just annoy people if you’re blogging about your business and related topics.
So what’s a run-of-the-mill blogger to do?
Develop a bank of catchy titles you can draw on to ensure you have lots of ideas to draw from and your titles aren’t an afterthought.
Listicles–articles based on a list of items or ideas–are hugely popular and make for great titles. In fact, an analysis recently showed that of 60,000 of the top articles on Buzzfeed, 26% are listicles! These posts are titled, “X Ways…” or “X Things…” or “X Reasons…”
You get the idea.
How-to articles are another perennial favorite and while titles here can be pretty self-explanatory, don’t be afraid to get creative with them.
Check out these 74 awesome, proven blog titles templates from Twelveskip–read them, print them off, make this the start of your blog title bible or repository of kick-ass titles just waiting to be built out.
Be a Unicorn in a Sea of Donkeys
Get my very best Unicorn marketing & entrepreneurship growth hacks:
- Sign up to have them sent to your email directly
- Sign up for occasional Facebook Messenger Marketing news & tips via Facebook Messenger.
Originally posted on Inc.com
