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- Ease of use and implementation
- Strong integration with supporting products
- Immediate or near immediate ROI
- Strong support team
- Continual product enhancements
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Convert anonymous shoppers into actionable audiences for your email, ads, and direct mail campaigns.
Identify visitors’ home addresses to send personalized postcards that boost sales and LTV with high-impact, targeted direct mail.
Great marketing starts with knowing your customer.
But even if you’ve got your ideal customer in mind, the question is: “What’s the best way to reach them?”
Targeted outbound marketing is the most direct and cost-effective way to get your message in front of your perfect customers.
Customers.ai is my go-to system for targeted outbound marketing because you can:
The sales automation platform is an all-in-one solution for data and tools that generate engagement and convert leads into qualified sales meetings and deals.
Tap into the power of unique prospecting data to enhance performance at all stages of your customers’ journey.
Grow your email list
Reveal website visitor data and analytics to grow your email list with engaged shoppers browsing your products and services.
Find your ideal customer directly
Access 250+ million U.S. consumers with demographic, interest and behavior data to target your perfect audience.
Enrich leads with consumer data
Enhance website visitors and lead lists with 10,000+ data points to create actionable profiles for segmentation and outreach.
Generate more leads with your existing search and social ad budget and expand website visitor remarketing audience reach.
Restore retargeting audiences
Feed website visitor data into remarketing audiences to extend reach to pre iOS 14 and iOS 17 levels — like before on the cookie apocalypse.
Increase lead capture rate
Convert 5-10X more clicks into email contacts with website visitor identification and more complete ad visitor analytics.
Decrease cost per lead
Reduce acquisition costs by increasing lead volume from your existing ad spend and automating intent-based lead nurture.
Enhance ad visitor analytics
Leverage AI to reveal who’s visiting your site, what they view, where they came from, how likely they are to buy, and power multi-touch re-engagement.
Understand who is visiting your website by first and last name, personal and work email, mobile number, page viewed and more with Website Visitor ID X-Ray Pixel.
Customers.ai syncs prospecting and lead data into thousands of the most popular CRMs, email platforms, sales and marketing tech.
I love inbound marketing but it’s getting harder and more competitive. If I was starting a growing business today, I would be looking to get the most out of my inbound marketing by following up on every website and social interaction.
Of course, sometimes it’s easier to reach out to a prospect directly, but you need clever data sources. For a balanced marketing mix, Customers.ai is a solution that does it all.
I’ve seen first-hand the power of customers.ai automation and consider it a must for small businesses, marketers and advertisers. I have worked with companies of all sizes to implement the automations in customers.ai, improving sales productivity and marketing performance.
But here’s the real secret.
Customers.ai sales outreach automation templates and data solutions make it so easy.
Everyone lives on their mobile devices today, and expect businesses to be available any time. But very few companies have embraced sales outreach automation that reaches from web to email to increase efficiency of customer acquisition, until now. Customers.ai's automation tools 10X the ROI of your SEO and content marketing investment by getting the email contacts of your web visitors automatically.
Digital marketers who are always looking for a competitive edge and get excited by technology that helps business scale are going to want to get started with Customers.ai's AI sales outreach automation immediately.
Growth marketing is all about doing the high-leverage, scalable tactics and technologies. If you’re not doing automated funnels with intent-based data sources, you’re not keeping up.
Visitor identification is the process of recognizing to a website. This technology enables businesses to understand who their visitors are. The purpose is to gather insights into visitor demographics, interests, and online activities. This process is essential for personalized marketing, improving user experience, and increasing the effectiveness of online campaigns.
Remarketing is a targeted marketing strategy that involves reaching out to users who have previously interacted with your website or mobile app. It uses the data collected from these interactions to display relevant ads or content to these visitors as they browse other parts of the internet or use other apps. The goal of remarketing is to re-engage past visitors, reminding them of their interest in your products or services and encouraging them to return to your site to complete a purchase or take another desired action.
Visitor identification and remarketing are flexible tools and nearly every industry could benefit from implementing them! Industries where businesses are seeing great returns include:
Maximizing ROI with visitor identification and remarketing involves a strategic approach:
Segmentation: Use visitor identification data to segment your audience based on behavior, interests, or demographics. Tailored campaigns for each segment often yield higher engagement.
Personalized Content: Create personalized content and offers based on the visitor’s previous interactions with your site. Personalization increases the likelihood of conversion.
Timely Remarketing: Time your remarketing campaigns effectively. For example, targeting visitors with abandoned carts shortly after they leave your site can prompt them to complete their purchase.
Testing and Optimization: Continuously test different aspects of your campaigns (like ad copy, images, and targeting criteria) and use the insights to optimize future efforts.
Privacy Compliance: Ensure your strategies comply with data privacy laws to build trust with your audience and avoid legal issues.
By effectively combining these strategies, businesses can significantly enhance engagement, increase conversions, and achieve a higher return on investment.
Enhanced Personalization: It allows businesses to provide a personalized experience to each visitor, which can significantly improve user satisfaction and engagement.
Better User Understanding: Understanding who visits your site enables more effective targeting and communication strategies.
Data-Driven Decisions: The insights gained from visitor data inform more accurate and strategic business decisions, from marketing to product development.
Increased Conversion Rates: Personalized content and targeted marketing strategies, based on visitor identification, often lead to higher conversion rates.
Remarketing is a powerful tool because:
Increased Conversion Rates: It targets users who have already shown interest in your products or services, which generally leads to higher conversion rates compared to standard advertising.
Brand Recall: Remarketing keeps your brand at the forefront of past visitors’ minds, increasing the likelihood they’ll choose you over competitors.
Customized Messaging: You can tailor your messaging based on the specific actions users took on your site, making your marketing efforts more relevant and effective.
Cost-Effectiveness: Remarketing can be more cost-effective than acquiring new customers, as you’re targeting users who are already familiar with your brand.
Improved ROI: By focusing on individuals who are more likely to convert, remarketing can significantly improve your overall return on investment.
Generate more leads and meetings for your sales team with automated inbound lead capture, qualification, tracking and outreach across the most popular messaging channels.
Capture anonymous website visitor data, track the customer journey, and turn visitors into revenue.
See what Website Visitor ID X-Ray Pixel can reveal on your site