2024 Gmail Inbox Insurance

Gmail changed its spam rules Feb. 1, 2024. Register for the on-demand office hours with Gmail deliverability experts and essential digital downloads to ensure your email marketing keeps dropping in the inbox and your domain isn't burned.

Gmail put new spam filters into effect on Feb. 1, 2024

What do you need to know to keep your top revenue-producing marketing channel performing?

Experts are charging $200-$2000 for email deliverability consultations.
Register for free access to:

Who Needs Gmail Inbox Insurance?

Email Marketers

Staying ahead of Gmail's spam rule changes is crucial to ensure high-ROI campaigns reach your intended audience and safeguard your campaigns from being flagged as spam.

MOps Professionals

Ensuring effective email deliverability is key to your operational success. Acquire strategies to adapt your processes according to Gmail's technical requirements.

Agency Marketers

Managing multiple clients' email marketing strategies, be sure you're well-versed in the latest email deliverability rules impacting your campaigns and clients.

What You Get with Gmail Inbox Insurance

On-demand Replay of Office Hours with Deliverability Experts

Access a unique opportunity to learn tailored advice without excessive company expenses. View on-demand and shareable FAQs and answers to issues that can keep your domain and reputation in good standing.

Google and Yahoo Email Spam Algorithm Changes Explained

Learn the plain-English technical requirements — from DKIM, SPF and DMARC, to what types of emails are required to follow the spam guidelines, and what the spam guidelines exactly entail — so you can avoid the dreaded spam filter.

2024 Email Deliverability Checklist

Use the straight-forward checklist developed by working with hundreds of clients on tens of thousands of email marketing campaigns, and updated to the recent Gmail and Yahoo Mail spam compliance requirements.

Spam Rates by Industry Infographic

Do you think you might have an email deliverability issue when the Feb. 1 Gmail spam algorithm updates go live? You’re not alone. Learn the benchmarks of spam complaint rates by industry to understand how your email performs against your competition and against the soon-to-launch Gmail and Yahoo Mail policies.

Meet the Gmail Deliverability Experts

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Larry Kim
CEO & Founder Customers.ai

Larry Kim is the founder and CEO of Customers.ai, an award-winning, AI-powered visitor identification and email and advertising remarketing platform. He’s a multiple-time awardee of Search Marketer of the Year and U.S. Search Awards. He shares his expertise on AI, email marketing and digital ads at conferences, events and publications including CNBC and Inc. Magazine.

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Barrett Unger

Co-Founder
The Deal Lab

Barrett Unger is a plastics engineer turned sales guy, leading operations and delivery for The Deal Lab, a sales consulting firm. His exposure to professional sales was at an early stage VC funded tech startup as SDR #1. After 12 months, he transitioned into sales consulting designing and scaling sales systems through email and cold calls for companies interested in building a repeatable sales motion that isn’t reliant on their founders network or referrals. 
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Vladyslav Podoliako 

CEO & Founder
Belkins and Folderly

Vladyslav Podoliako is a serial entrepreneur and investor with a decade of experience in building and growing service companies and SaaS startups in Sales and MarTech. He began his career in sales and quickly climbed the ranks to become a founder, and is known for his expertise in creating successful businesses from scratch and building top-notch teams.

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Kham Inthirath

CEO
Compound Effect

Kham Inthirath has over two decades of experience in marketing, branding, and business consulting. Having embraced the life of a monk on three occasions, Kham brings a unique blend of business acumen and profound wisdom to the table. His philosophy? “It takes a village.” Kham and his team are committed to helping businesses unlock the secrets of employee retention and recruitment, delivering unparalleled customer experiences with a touch of AI brilliance.

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Amber Doughty

Senior Director of Lifecycle Marketing
Hawke Media

Amber Doughty is the Senior Director of Lifecycle Marketing at Hawke Media and oversees the department managing email, SMS, loyalty programs, and push notifications on behalf of clients. She brings her extensive expertise to drive strategic initiatives, and her passion lies in conducting meticulous A/B tests and diving into data analytics to identify opportunities for optimization and growth.

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Andy Crestodina

Co-Founder & CMO
Orbit Media

Andy Crestodina is the Co-founder and Chief Marketing Officer of Orbit Media, an award-winning 50-person digital agency in Chicago. Over the past 20 years, Andy has provided digital marketing advice to 1000+ businesses. Andy has written 500+ articles on content strategy, SEO, visitor psychology, analytics and AI – reaching more than three million readers each year. He’s also the author of Content Chemistry: The Illustrated Handbook for Content Marketing.

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