- Watch on-demand now!
Advertiser Survival Guide for the End of the Cookie Era
As of January 2024, Google deletes 1% of Chrome users' third-party cookies. This is merely a continuation of a long-standing and fast-accelerating trend to axe the third-party cookies used for ad audience targeting and conversion tracking. In this webinar, learn strategies, tactics and tools to thrive in the cookie apocalypse.
R.I.P. Facebook Ad Pixel. Long Live Retargeting Audiences.
What do you need to know to keep your ROAS high as changes in iOS, Chrome, and Safari make Facebook’s ad cookies obsolete?
Join the webinar to learn:
- The true impact of third-party cookie deprecation on advertising
- What you can do to restore high-converting retargeting audiences
- Reliable ways to measure and track ad performance
- Strategies for collecting and activating first-party data
- Real-world success stories of companies that have transitioned away from third-party cookies so you can copy their playbooks!
Who Needs Gmail Inbox Insurance?
Email Marketers
Staying ahead of Gmail's spam rule changes is crucial to ensure high-ROI campaigns reach your intended audience and safeguard your campaigns from being flagged as spam.
MOps Professionals
Ensuring effective email deliverability is key to your operational success. Acquire strategies to adapt your processes according to Gmail's technical requirements.
Agency Marketers
Managing multiple clients' email marketing strategies, be sure you're well-versed in the latest email deliverability rules impacting your campaigns and clients.
What You'll Learn
On-demand Replay of Office Hours with Deliverability Experts
Access a unique opportunity to learn tailored advice without excessive company expenses. View on-demand and shareable FAQs and answers to issues that can keep your domain and reputation in good standing.
Google and Yahoo Email Spam Algorithm Changes Explained
2024 Email Deliverability Checklist
Spam Rates by Industry Infographic
Meet the Ad Experts
CEO & Founder, Customers.ai
Larry Kim is the founder and CEO of Customers.ai, an award-winning, AI-powered visitor identification and email and advertising remarketing platform. He’s a multiple-time awardee of Search Marketer of the Year and U.S. Search Awards. He shares his expertise on AI, email marketing and digital ads at conferences, events and publications including CNBC and Inc. Magazine.
Courtney Fenstermaker
D2C Industry Team Manager, InfoTrust
Courtney Fenstermaker manages the Direct-to-Consumer team and accounts at InfoTrust, a privacy-centric digital analytics solutions company that empowers marketers to make confident, data-driven decisions. Having navigated the intersection of marketing and technology teams, Courtney offers a well-rounded perspective on developing effective digital analytics programs.Â