2026 Ecommerce Email Benchmarks Report
CustomersAI analyzed Klaviyo email marketing data to reveal benchmarks and blueprints of the most effective brands.
- 619 brands
- 740MM emails
- $300MM revenue
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Ecommerce Retention Data
Fresh data collected from 600+ brands’ Klaviyo accounts and 700 million DTC emails sent.
DTC Email Benchmarks
What’s a good click rate? Revenue per email sent? Flow contribution? It’s here.
Ecommerce Trends
Learnings from Klaviyo accounts by engagement and revenue by vertical.
Growth Opportunities
Actionable insights from the most effective ecommerce email programs’ structure and habits.
The Data Reveals DTC Trends and Opportunities for Growth in 2026
From an official Klaviyo partner for email marketing analysis and optimization