Global Growth Marketing Virtual Summit
Advanced Lead Generation Strategies for 2019
This summit is specifically designed for B2B & B2C demand and lead generation growth. Learn how to fill up your pipeline and close more deals with growth marketing taught by AWS, Pinterest, DocuSign, The Muse and more of the fastest growing brands.
Featuring case studies from:
Master the proven process of filling up the leads pipeline and closing more deals
Here’s what you will learn at the summit
Author of "Hooked: How to Build Habit-Forming Products"
New product development now encompasses the world of psychology, humanities, neuroscience, and behavior change. You have to work smarter and keep up with the latest research. There is no replacement for being at events like this.
Startup Coach & Angel investor, Former Head of Growth @ Pinterest
Growth marketing is an ever-evolving industry. Events like this energize me because the latest tools and strategies are being shared by industry leading experts.
Forbes Top 10 Marketer
Facebook organic has drastically decreased over the years but adding MobileMonkey Facebook Messenger marketing chatbots is the one thing you’ll do this year that will drive the most engagement.
It amplifies your Facebook advertising, content reach and customer service. Put these monkeys to work for you ASAP.
WHAT YOU’LL LEARN
WHEN YOU SIGN UP FOR THIS SUMMIT (FREE) YOU'LL GET A PASS FOR THE UPCOMING FACEBOOK ADS SUMMIT!
Growth Marketing Summit • November 8, 2018 | Facebook Ads Summit • Jan 16, 2018
Neil Patel, Neil Patel Digital
Neil Patel's Top 7 Growth Marketing Toolbox Picks for 2019
Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.
Joei Chan, Head of Content at Linkfluence
How to Improve Your Brand and Product with AI-Powered Social Listening
As customers all constantly sharing what they think online, social media has become a customer insights goldmine for businesses. But with billions of posts published every day, it's almost mission impossible to sift through complex webs of data and draw meaningful conclusions on your own.
Joei Chan, Head of Content at Linkfluence, will share how leading brands like McDonald's, L'Oréal, and Danone stay ahead by tracking online conversations and using AI to understand real-time customer choice and expectations to give them more of what they want.
From measuring the impact of your product launch to identifying upcoming market trends, learn how AI-powered social listening breaks down complicated data to inform your branding and marketing decisions.
Jeff Chang, Growth Tech Lead at Pinterest
Abhishek Kumar, Driver Growth Lead at Uber
Ariel Yoffie, Senior Product Manager at Iterable
Unicorn Panel: Best Practices for Acquiring, Engaging, & Retaining Customers at Scale
The truth is, some products just aren’t built for growth. You can take advantage of every growth lever in your arsenal and still not hit the numbers you’re shooting for. That’s why growth marketing thought leaders recommend - strongly recommend - building your products for growth from the ground up. In this session, you’ll learn how Uber, Slack, and Pinterest share their best performing marketing channels to acquire, engage and retain customers at scale.
Marcela De Vivo, Digital Marketing Analyst & Speaker at SEMrush
How to Fill your Funnel with High-Quality Leads from Search
Wondering what new tips and hacks you can use to skyrocket your traffic and increase your leads from search?
In this session, we'll discuss:
1. How to optimize your site content to capture Position Zero
2. How to use search data to create content more likely to earn top rankings
3. How to build a content strategy based on user search intent
4. How to find opportunity gaps in your search strategy to beat your competitors
Learn how to earn top results that will prime you for voice search, increase your traffic, and fill your sales funnel with highly qualified leads that convert.
NIR EYAL, Author of "Hooked: How to Build Habit-Forming Products”
Q&A: How To Use Consumer Psychology and Neuroscience To Influence Buyers
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”
Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products.
Massimo Chieruzzi, CEO at AdEspresso
5 Non-obvious, Data Backed, Ways to Get More Leads with Facebook Ads
Facebook Advertising has become one of the best channels to acquire leads through paid advertising. A lot has already been said on how to do lead generation on Facebook Ads... and very often it's totally wrong. In this session, we'll analyze 5 ways to get more leads on Facebook, all backed by data from our own experiments and our $1bn+ ads database.
Melissa Matlins, VP Marketing at The Muse
The Winning Growth Formula: Aligning Marketing & Sales
Melissa has spent the last 15 years building marketing teams and tech companies in San Francisco and New York. Today, as VP Marketing at The Muse, Melissa leads marketing and growth teams as they build the ultimate destination for the next gen workforce to research companies and careers.
ISAAC RUDANSKY, ADVENTURE MEDIA GROUP CEO & TOP UDEMY COURSE INSTRUCTOR
Practical Chatbot Blueprints For B2C Customer Acquisition
Isaac Rudansky, CEO of AdVenture Media Group, is widely considered to be an industry-leading expert on all matters related to pay per click advertising, online traffic acquisition and conversion rate optimization. As an educator, Isaac has over 91,000 paying students enrolled in his full-length online courses, and his beginners guide to Google AdWords has been watched by over 850,000 students.
LARRY KIM, MobileMonkey CEO & Co-founder, Top Author on Medium
Top 3 B2B Growth Marketing Lead Generation Hacks
So what’s a growth marketer to do in 2019 and beyond? In this session, Larry Kim reveals his analysis of the 3 key growth marketing channels where he's focusing in 2019. Learn the growth marketing hacks and strategies which will yield the greatest return for least amount of effort over the next 1-2 years.
Amelia Ibarra, Director of Marketing at SaaStr
Joyce Chuang, Director, Inbound Marketing Campaigns at DocuSign
Conor Lee, Founder & CEO at HipLead
The Ultimate B2B Growth Playbook - Everything You Need to Know to Hit Your Numbers in 2019
Growth marketing is nothing if not dynamic. Year-by-year, month-by-month, and sometimes (like after a Google algorithm update) week-by-week the whole industry can completely change. In this hyper-competitive space, you simply have to stay up-to-date on what B2B growth strategies and tactics still work, what ones don't, and what new-kid-on-the-block best practices are worth learning. Thankfully, we've done the hard work for you on that front (through painful but rewarding trial-and-error). The final version of the 2019 growth playbook is waiting for you. Come pick it up!
Virginia Nussey, Director of Content Marketing at MobileMonkey
Growth Hacking the B2B Big 4: Email, Webinars, Ads & Content Updated for Lead Gen in 2019
If you're a B2B marketer, you've nailed your essential marketing playbook: content, email, webinars, and ads. But it's nearly 2019 and these old tactics are showing their wear. Learn the growth hacks that are giving new life to B2B marketing staples. Get secrets for more event sign-ups and more participating attendees. See how to get better open rates and grow your list faster. Expect more qualified leads and better CPAs with the B2B growth hacks revealed at this session.
Nadya Khoja, Chief Growth Officer at Venngage
Achieving 10x Growth: Best Practices for Building an A-Team
Many marketers and founders are looking for the silver bullet tactic or strategy that will be the missing key to achieving massive online growth. No matter which channel you are trying to scale, the tactics that work for one company will likely not be completely transferable to yours. Instead, you need to think about how you can impact the foundations of growth- which is the people at your company.
Ali Tajsekandar, Founder & CEO at Wishpond
Setting Up a Scalable Growth Engine
In this presentation, you will learn about different stages most companies go through as they grow, including reaching product-market fit, organic growth, searching for scalable growth, and scale. This presentation is based on Wishpond’s own experiences and will include specific strategies and tactics for achieving predictable growth and scale.
AMA: The CEO’s Playbook For Hiring, Growth Marketing & Growth Channels
Why 98% Of Your Blog Visitors Aren’t Taking Action (And How To Make Sure They Do)
How To 10X Revenue From Influencers & Brand Advocates
The 1% Content Strategy: How To Beat 99% of the Content Strategies
Top Linkedin Growth Hacks for Customer Acquisition in 2019 and Beyond
Acquisition, Activation & Retention
Organic & Performance Marketing
B2B & Enterprise Growth
Meet Your Hosts
Larry founded MobileMonkey in 2017 after seeing the need for a product that enables marketers to engage with customers via mobile messaging platforms. He assembled the founding team, raised a seed financing round and today focuses on product and marketing strategy.
Prior to MobileMonkey, Larry was the founder and CTO of WordStream, the world’s leading provider of PPC marketing software, employing hundreds of people and managing approximately a billion dollars for thousands of customers worldwide.
Larry was named “Marketer of the Year” by Search Engine Land, the US Search Awards, and PPC Hero. He studied Electrical Engineering at the University of Waterloo in Canada and has a 4-year-old and a newborn who keep him busy.
Growth Marketing Conference
Vasil is a growth marketing and startup event entrepreneur, who has produced over 500 in-person and virtual events, as well as built a 90K+ network of tech entrepreneurs and marketers.
Growth Labs Academy
Clayton is an author, speaker and founder of a number of marketing brands. Marketing Director and managing partner of numerous successful online marketing brands.
He’s been in the digital marketing, coaching, personal branding and search engine optimization industry for over 10 years.
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